The marketing team struggled to finalize their Giving Tuesday plans and year-end fundraising campaigns after unexpectedly losing access to their CRM, email platforms, and computers. They’ve been manually sending emails and posts from their phones without their usual tools to promote donations and matching gifts. The IT department scrambles to resolve the login issues, but the source remains unclear.
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This disruption couldn’t have come at a worse time. The team needs to finish their #GivingTuesday 2024 strategy, donation page, and full fundraising campaign before next week. With the holiday donation season kicking off, these campaigns aim to wrap up a successful year of fundraising for their nonprofit partners after hitting their goals in 2021 – 2022 and 2023.
Missing this great opportunity around #GivingTuesday could severely impact their 2024 fundraising goals and end-of-year giving campaigns. If they can’t access their systems to
- set up the donation pages,
- matching gift promotions,
- email outreach,
- social media posts, and more,
their nonprofit partners will lose out on the year’s most lucrative fundraising and donor engagement chances.
Both the marketing team and the nonprofits they support face disappointment if this issue remains unresolved.
The social media manager scrambled to piece together Giving Tuesday posts on paper since losing digital access. Without her calendar, she googled questions like “When is Giving Tuesday in 2024?” and “What is this global day of giving?” Feeling lost without her tools, she manually posted to each platform from her phone.
Curate the perfect box of handpicked gift they’ll love and send joy their way
But this tech outage didn’t deter the team from having its best Giving Tuesday yet. They got creative with peer-to-peer fundraising campaigns, an expert-led webinar, and other Giving Tuesday ideas in 2024 to promote recurring giving. Leaning on tip sheets and old-fashioned print materials in the weeks leading up to the big day of giving, they found innovative ways to market outside of technology.
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Though stressful at first, the team used this challenge as a chance to showcase creative Giving Tuesday campaign ideas and inspire participation across diverse demographics. By embracing peer-to-peer social media outreach, printable donation forms, and experts discussing creative ways to give, they crafted a one-of-a-kind fundraising event. They proved that even without constant tech access, they could still raise money and awareness for their nonprofit partners through resilient giving programs on this global day of generosity.
Effective Giving Tuesday Campaign Gift Ideas For Fundraising 2024
The customer success manager was in charge of all the Giving Tuesday Gift Ideas for Employees. However, without her computer, she struggled even to remember everyone’s name at the company. How many people worked in accounting? Did anyone quit these last few months?
She wondered if she should buy a bunch of custom t-shirts with catchy Giving Tuesday slogans and the Giving Tuesday logo and call it a day. However, that wouldn’t work since she didn’t even have access to the spreadsheet with everyone’s shirt sizes anymore!
She went straight to work looking up innovative Giving Tuesday gift ideas online.
Cool giveaway items for Giving Tuesday that employees would love:
Custom T-shirt
Price: $16.25
Custom T-shirts are a great giveaway item for Giving Tuesday as they are both practical and personal. Employees can wear them on casual Fridays or the weekends, and they’ll be reminded of the company’s commitment to giving back every time they wear them.
Branded Hoodie
Price: $89.15
A branded hoodie is another practical and stylish giveaway item that employees would love. It’s perfect for colder weather and can be worn both in and outside of work. It also serves as a great reminder of the company’s commitment to giving back.
Yeti Tumbler
Price: $30.80
A Yeti Tumbler is a high-quality drinkware item that is perfect for keeping hot drinks hot and cold drinks cold. It’s a practical item that employees can use daily, whether at work or home. Adding the company logo to the Tumbler is a great way to promote the company’s giving efforts.
Fleece Sweatpants
Price: $45.43
Fleece sweatpants are comfortable and cozy, making them a great giveaway item for Giving Tuesday. Employees can wear them when they’re working from home or lounging on the weekends. Adding the company logo to the sweatpants is a great way to show support for the company’s charitable efforts.
Champion Windbreaker Jacket
A Champion windbreaker jacket is a practical and stylish giveaway item that employees would love. It’s perfect for cooler weather and can be worn both in and outside of work. It also serves as a great reminder of the company’s commitment to giving back. Adding the company logo to the jacket is a great way to promote the company’s charitable efforts.
Since they had a company store with SwagMagic, they were able to easily order everything they needed from their phone.
Creative Giving Tuesday Campaign Ideas For Clients
The marketing team never realized how much of their life revolved around technology, software, and computers. How long would they need to live like this? They couldn’t write emails and social posts from their phone forever.
They also needed Giving Tuesday Gift Ideas for clients.
- Offer discounts on products and services.
- Send a personalized thank-you note expressing gratitude.
- Give a gift card to a local restaurant or coffee shop, encouraging your client to support small businesses.
- Send a care package with snacks, coffee, or other treats.
- Host a virtual event or webinar on a topic your client is interested in.
- Send a holiday card with a personalized message.
- Give a subscription to a magazine or online service related to their industry.
- Send a personalized gift basket with their favorite items, such as books, candles, or snacks.
While most of the gifts were figured out, without their work computers and access to their accounts, they knew they would never put together the best Giving Tuesday campaigns. They needed design assets, a landing page, and an email campaign to raise money for a good cause anytime soon.
The social media manager struggled with creating Giving Tuesday social media posts with only her two thumbs. She was making all the posts from her phone and taking photos at the office. No one on the marketing team wanted to tell her how awful all the designs looked. Instead, they just sent her Giving Tuesday quotes hoping she’d switch to Twitter and tweet a few posts.
Giving Tuesday Fundraising Campaign Ideas For Customers
It had been nearly four days since the marketing team used their computers or any software. The IT team couldn’t figure out the problem or how to help them. Every time the marketing team asked, they shrugged their shoulders.
While the customer success manager found great Giving Tuesday Gift Ideas for Customers from her phone, the email marketing manager struggled with her Giving Tuesday campaign examples, and the social media manager couldn’t find any Giving Tuesday hashtags or creative Giving Tuesday post ideas to use.
All of the Giving Tuesday campaign examples and Giving Tuesday campaign ideas required so much extra care, and the marketing team felt hopeless without it.
- Swag Giveaways
- Snack Treat Box
- Personalized Thank You Notes
It turns out…The IT team was playing a prank on the marketing team and enjoyed watching them suffer through their week. After the holidays, the IT team gave them access to their fundraising tools and computers in the snap of a finger and they could participate in giving Tuesday.
While their marketing campaign didn’t go as planned, the ideas for the Giving Tuesday gift that the client success manager bought were a total hit. Their customers loved the branded shirts, water bottles, and cinch bags they invested in. They reached their goals and raised money for a great cause – without any of their computers. It was a Giving Tuesday miracle, and everyone was relieved when it was over.
Spread Cheer This Holiday Season with a Creative Giving Tuesday Donation Gift Program with SwagMagic
This Giving Tuesday, make an impact in your community by participating in this global day of generosity. Contact Nonprofit Organization to learn more about our gift-matching program and other ways you can get involved leading up to Giving Tuesday. Join our social media campaign to spread awareness and inspire others to give back. Together, we can make this the most successful Giving Tuesday yet!
Giving Tuesday provides a great opportunity for nonprofits and supporters to come together and spread more good. With creative gift ideas like peer-to-peer fundraising campaigns, matching gift programs, and shared stories on social media, your organization can make huge waves this Giving Tuesday. By starting your planning now, rallying your supporters, and participating with full enthusiasm on November 28th, your nonprofit can find immense success and make lasting change. Giving Tuesday is a great way so let’s unite to see how much good we can create.
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